Rokid Privacy Policy

Introduction

Rokid (“we”, “our”, or “us”) provides innovative augmented reality products and services through our websites, applications, content, hardware, and services (collectively, the “Rokid Services”). This Privacy Policy outlines how we handle information that identifies or is associated with you (“personal data”), including how we collect, use, and share personal data on our Rokid Services.

We are the controller responsible for your personal data. Please take a moment to familiarize yourself with our privacy practices, and contact us at global-support@rokid.com if you have any questions.

1. Personal Data We Collect

When you interact with the Rokid Services, such as when you create a Rokid account, contact our customer support team, use the Rokid hardware or participate in an online survey, we collect your personal data, including: Information You Provide to Us. For example: Account Information. When you register an account to use the Rokid Services, you may provide information such as your username, profile photo, email address and the country/region you are located in. Transaction Information. If you add your payment information to your profile or make purchases on or through the Rokid Services, we collect information relating to the transaction such as your payment information, purchase activity, and shipping and contact details. Government-Issued ID. In certain jurisdictions, we may ask for a government-issued ID in limited circumstances, including when processing a refund request, or as required by law. Correspondence. When you communicate with us, we will receive details such as your contact information like your telephone number, the content of your communications with us, including interactions with customer support like the call recording and contacts through social media channels. User Content. We collect content you generate on the Rokid Services, such as comments you post under a game or an app in the Rokid Store, and information about this content, such as the date and time you created the content. Information Automatically Collected. We collect information automatically when you use the Rokid Services, including: Your engagement with Rokid Services. We receive information about you when you log in and out of Rokid Services, which apps you download and the time/date you launch those apps on the Rokid device, and in-app purchases you have made in a game provided by a third-party developer. We also receive information about how you use the apps on the Rokid device, for instance, we receive information about your Rokid Browser usage, such as which browser features you use. When you make a choice in the Rokid device settings, we will also record your choice. Device and network information. This includes information about the type of device you're using, such as a glass, PC, TV, or mobile phone; the configuration of the device, such as the device brand and model, name and version of the operating system, CPU information, and screen resolution; your network, such information about your local wireless network and your IP address; and how your device is performing, such as the battery level. We also collect certain identifiers that are unique to you or your device, including device identifiers such as the serial number of the Rokid device, your Rokid user ID, and other identifiers. Information collected via cookies. We use cookies and similar technologies to operate and provide the Rokid Services. For example, we use cookies to remember your language preferences, and for security purposes. To learn more about our use of cookies, please see our Cookies Policy. We will obtain your consent to our use of cookies where required by law. Location. We collect your approximate location based on your device and network information, such as your device’s IP address. Troubleshooting information. We collect troubleshooting information such as crash logs which may contain your user ID, device ID, IP address, CPU usage, amount of time it takes to load a feature, power consumption information, frame rate, and whether you use a certain feature. Personal Data We Collect from Third Parties. We may collect your personal information or data from third parties, such as other services you link to your Rokid account. You may choose to link your Rokid account to your account with a third party account, such as your Google or Facebook account. Personal Data We Receive from Other Sources. Rokid may receive personal data about you from business partners and from other lawful sources.

2. Our Use of Your Personal Data

We use personal data to provide the Rokid Services to you, to improve the Rokid Services, to market to you, for security and fraud prevention, and to comply with applicable law. We may also use personal data for other purposes as allowed under applicable law. To provide the Rokid Services. We use the information we collect to provide you with the Rokid Services. For example, we use this information to: Provide you with Rokid Services, including creating accounts for you and to process your transactions; Communicate with you about Rokid Services, including to notify you about your transactions, account, or any changes to our terms, conditions, and policies; Provide technical support; and Integrating Rokid Services with third parties. In order to provide you with useful options to use the services together with social media and other applications, we may give you the option to export information to, and collect information from, third party applications and websites, including platforms such as Google and social networking sites such as Facebook. When exporting and collecting such information, you may be disclosing your information to the individuals or organizations responsible for operating and maintaining such third party applications and sites, and your information may be accessible by others visiting or using those applications or sites. We do not own or operate third party applications or websites that you connect with – you should review the privacy policies and statements of such websites to ensure you are comfortable with the ways in which they use the information you share with them. To facilitate account creation and the login process. If you choose to link your Rokid account to a third party account, such as your Google or Facebook account, we use the information you allowed us to collect from those third parties to facilitate the account creation and login process. To improve the Rokid Services. We also use the information we collect to improve the Rokid Services. For example, we use the information to: Understand users’ feedback about the Rokid Services; Identify and address technical issues, including crashes and other malfunctions, on the Rokid Services; Conduct and learn from research about the ways in which you interact with the Rokid Services; Improve and develop our features. If you choose to link your Rokid account with a third party account, such as your Google or Facebook account, Rokid may use the information you allow us to collect from those third parties to provide you with additional features, services, and personalized content; and Monitor the quality of customer service to improve our service, and prevent any disputes arising between you and us. To market to you. We use the information we collect to send you promotional messages about the Rokid Services. We also use this information to measure the effectiveness of our marketing activities. If you would like to opt out of receiving marketing messages, please follow the instructions in such marketing messages. We will obtain your consent to send you such messages where required by law. For security and fraud prevention. We use the information we collect to verify accounts, devices, and activities, combat harmful conduct, detect and prevent technical or security issues, including fraudulent activity, and promote the safety and security on and off the Rokid Services. To comply with applicable law. For example, to satisfy tax or reporting obligations, or to comply with a lawful governmental request.

3. How We Share Your Personal Data

We may share personal data with developers that provide apps on the Rokid Services, our affiliated companies, service providers who act on our behalf, our partners, third parties in the context of corporate transactions, with your consent, or otherwise as required or allowed by law. Developers. You can interact with third-party games, apps and services through the Rokid Services. We share your personal data with these developers so they can provide you with the experiences you have requested. For example, with your permission, we make available to third party developers your Rokid account information including your profile picture, username, and region. Third-party content providers may also collect information from you directly through the experiences they provide. Please note that any information you share with these third parties will be subject to those third parties’ own privacy policies. Affiliated companies. As a global company, the Rokid Services are supported by a number of affiliated entities within our corporate group. We share your information with affiliated entities as necessary to enable them to provide important functions such as cloud hosting, security, research and development, analytics, online payments, customer and technical support, and content moderation. Service providers. We may engage third parties to act as our service providers and perform certain tasks on our behalf, such as processing or storing data, including personal data, in connection with delivering the Rokid Services. The service providers are obligated to handle personal data consistent with this Privacy Policy and according to our instructions. They can not use the personal data we share for their own purposes and must delete or return the personal data once they've fulfilled our request. Partners. From time to time, we may partner with third parties to provide services or other offerings. We require our partners to protect your personal data. Corporate transactions. Your information may be disclosed to third parties in connection with a corporate transaction, such as a merger, sale of assets or shares, reorganisation, financing, change of control, or acquisition of all or a portion of our business. With your consent. We may share personal data with others at your direction or with your consent. Law enforcement. We may disclose information about you if we determine that for purposes of national security, law enforcement, or other issues of public importance, disclosure is necessary or appropriate. We may also disclose information about you where there is a lawful basis for doing so, if we determine that disclosure is reasonably necessary to enforce our terms and conditions or to protect our operations or users.

4. Your Choices and Rights

You have the following choices with respect to your personal data. Depending on the nature of the choice you would like to exercise, we may need to verify your identity before honoring your request. Access or update your information. You may request to access or update your personal data by emailing us at the email address provided in the “Contacting us” section of this Privacy Policy. Delete your data. You may request to delete the personal data by emailing us at the email address provided in the “Contacting us” section of this Privacy Policy. If you delete the information we identify as required or mandatory, we may not be able to provide all or part of the Rokid Services. Revoking your consent. If we have asked for your consent to collect, use, or share your personal data, you can revoke it by changing your choice in the relevant device or app settings, or by emailing us at the email address provided in the “Contacting us” section of this Privacy Policy. We will process such requests within a prompt timeframe after receipt and your revocation will become effective once processing is complete, until which time we will continue to handle your personal data as described in this Privacy Policy. Opt-out of marketing communications. You may opt-out of marketing-related messages by following the opt-out or unsubscribe instructions enclosed in the messages, or by submitting a request to the email address provided in the “Contacting us” section of the Privacy Policy. You may continue to receive service-related and other non-marketing messages. Others. You may also have a right to oppose, request a copy of your authorization, limit our collection and use of your personal data, and potentially others, depending on the jurisdictions where you are located. In the event that you wish to make a complaint about how we process your personal data, please contact us in the first instance at global-support@rokid.com. This is without prejudice to your right to launch a claim with your data protection authority or follow the dispute resolution process provided in the Terms of Service.

5. Transferring Your Personal Data

We provide the Rokid Services on a UK basis. This means that the information that we collect from you may be transferred to, and stored at, a destination outside of the country you reside in. It may also be processed by staff operating outside your country who work for us, for one of our service providers or one of our partners. We will take all steps necessary to ensure that your information is treated securely and in accordance with this Privacy Policy and applicable law.

6. Data Security and Retention

We take appropriate technical and organizational measures to help protect personal data from unauthorized access, use, disclosure, alteration, and destruction. Unfortunately, the transmission of information via the internet is not completely secure and, as such, we cannot guarantee the security of your information transmitted via the Rokid Services. We retain information for as long as necessary to provide the Rokid Services and for the purposes set out in this Privacy Policy. We also retain information when necessary to comply with contractual and legal obligations, when we have a legitimate business interest to do so (such as improving and developing our website and app service, and enhancing the safety, security and stability of our website and app service), and for the exercise or defence of legal claims.

7. Changes to This Policy

If we make changes to this Privacy Policy, we will provide notice of such changes as appropriate, such as by sending you an email notification to the address you have provided, and/or providing notice through the Rokid Services. If we make an administrative change, we will update the "Last Updated" date at the top of this Privacy Policy.

8. Contacting Us

If you have questions about this Privacy Policy, please contact us by email at global-support@rokid.com.